Under The Radar?

I’m surprised we’re not hearing more about Heartland Payment Systems and what’s shaping up to be the largest data security breach in U.S. history. It seems as though hackers had access to one of the largest credit card payment processing company’s customer data for “several weeks” toward the end of the year. Some quick math indicates that upward of 100 million credit card accounts have been compromised.

So far, details about what happened have been sketchy and slow to seep out. And what makes it even more interesting from a PR perspective is that the company announced the security breach on January 20, right, smack in the middle of President Obama’s inauguration festivities. On purpose? You betcha.